Content
Case studies
Content Optimisation for FourFive
At fourfive, the mission is simple – help people lead healthier, happier lives through the power of CBD and Vitamin supplements – with only the highest quality plant extracts and ingredients. Fourfive’s premium blends are designed by world class scientists to fit seamlessly into their consumers’ daily routine, whether it’s taking CBD oil, capsules or vitamins. In 2023, we launched a fully optimised brand store, alongside A+, PDP images and copy, which, saw a 133% MoM increase in glance views and 92% sales units increase MoM.View case study
Content Optimisation for Twinings
With over 300 years of tea-making expertise, Twinings has grown from a little tea room, to a globally revered tea brand, celebrated for their quality blends and sustainable practices. In 2023, we launched a fully optimised A+ premium, PDP images and copy for Twinings’ Superblends, and saw a +5.6% conversion uplift.View case study
Content Optimisation for Wella Supernova
Established in Germany in 1880, Wella has grown into a global powerhouse in hair colouring, styling and care. Trusted by salon professionals and consumers, Wella’s diverse range of high-quality hair care offers innovative formulas and outstanding results. We were tasked with overhauling Wella Professionals on Amazon, optimising content for Ultimate Repair, Fusion, ColorMotion+, Oil Reflections, Elements, Invigo Color Brilliance, Invigo and Nutri Enrich ranges.View case study
8 Greens
8Greens is a dietary supplement brand that aims to help people to meet their daily minimum requirement of greens. The team were on the hunt for an Amazon partner to help them stand-out from the crowd and Tambo worked with them to ensure a premium shopping experience in the often overcomplicated market of wellbeing supplements in the UK and US.View case study
19 Crimes
19 Crimes is a brand that ignites the inner rogue in all of us, inviting us to challenge society with a rebellious narrative. Upon launching on Amazon UK, our challenge was to convey the attitude of the brand and the bold flavour of the different wines.View case study
Blossom Hill
The fun, approachable, yet sophisticated wine brand Blossom Hill needed a partner to help them communicate their brand ethos to customers shopping for wine on Amazon. Their challenge to us? To ensure that the brand gained a higher ranking in an already crowded wine market on Amazon UK.View case study
Caffé Nero
The well-known Italian-influenced coffee brand Caffé Nero utilised our expertise to overhaul their Amazon creative assets and stand out in a saturated Coffee category on Amazon UK.View case study
Carex
The well-known and loved household brand Carex, enlisted our expertise to refresh their Amazon UK Brand Store. After having undergone a rebrand, the store became dated and didn’t reflect the new brand claims. So, we reworked the structure of the store by adding pages to showcase all the ranges and the brand. We then reworked each page with the updated brand look and feel, including their new fonts and the rainbow colourway.View case study
ghd
A European Performance Review conducted by Tambo’s consultancy team, identified the need for further optimised content for ghd across all categories and markets. The existing content didn’t reflect the premium product and features. Showcasing a premium brand on Amazon is often a challenge, however, we produced premium and fully optimised engaging content for ghd across Amazon UK, France, Italy, Spain and Germany.View case study
Medahuman
A progressive and forward thinking brand, Medahuman's vision was to be the leading CBD drinks brand in the Health & Wellness category. Working hand-in-hand with the Medahuman team, we launched the the first-ever CBD drinks brand on Amazon and helped them navigate the highly regulated category of Cannabidiol (CBD) drinks on Amazon UK.View case study
ROAM
After becoming uncomfortable with the idea of consuming powder and synthetic bars, the ROAM created an alternative to flapjacks, cookies, and hyper sweet bars. They turned our attention to harnessing one of the most nutrient-dense foods we have available to them - grass-fed beef! In preparation for their launch on Amazon, Tambo helped ROAM create on-brand retail-ready Amazon listings in order to breakthrough the crowded high-protein snack market.View case study
