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Amazon has been reported by The Telegraph to be interested in acquiring the London based-food delivery start-up Deliveroo. They have made two approaches for the business over the last two years, the last one nine months ago. Amazon has it's own delivery service, so the acquisition of Deliveroo would take them into major cities around the world and expand their reach in the US.
The wider ambition here is similar to their plans for grocery. They want to make Amazon essential to our everyday lives, strengthening our relationship with the brand and encouraging us to use every part of their ecosystem.